Why Dealers Are Struggling to Sell EVs: Challenges in the Electric Vehicle Market
Download MP3Okay, here's some more indications from the electric vehicle market that all things could not be great. The average discount right now on new EVs is $6,000—that's more than a 15% discount. Some vehicles are more than $110,000. The factories, manufacturers, and dealers are having a very difficult time moving electric vehicles, even with the very stout government incentives that are put on electric vehicles. What people are finding out is that the charging system may not be up to snuff. People who have had electric vehicles in the past are now going back to gasoline vehicles—that's been a big news story.
The fad or the buzz, or the hype, may be starting to fade a little bit. So if you go by a dealership in your area that sells electric vehicles, take a look and see what's on their lot for EVs. If it's a Ford dealership, look at the Mustang. If it's a BMW dealership, look at the IM models. See what kind of inventory they have and see if they have any discounts posted. Some parts of the country haven't seen these discounts yet, but electric vehicles are really under pressure from the market, where most people are going back to internal combustion engines or at least hybrid, and not going with pure EVs.
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