The Expert Podcast

• Current EV Market Share: Electric vehicles currently represent only 3% of total car sales in the U.S., creating a mismatch between media hype and actual market presence
• Limited Options Drive Low Adoption: The primary reason for low EV sales is the lack of available models for consumers to choose from in the marketplace
• Toyota's Major Commitment: Toyota announced plans to launch 30 new electric vehicles by 2030, signaling a major shift in the automotive landscape
• The 10% Tipping Point: Once EV market share reaches 10%, acceleration is expected to happen rapidly - projected to occur within the next couple of years
• Automaker Transformation Plans: 
  • GM aims to become all-electric by 2035
  • Ford plans to be approximately 50% electric by that timeframe
  • New models like the Ford Mustang Mach-E are entering the market
• Growing Model Availability: U.S. car buyers will have about 20 different EV models to choose from in 2022, double the options available in 2021
• Market Context: While 20 EV models represents less than 10% of the 300+ car types currently available, the rapid expansion is accelerating consumer adoption
• Industry Evolution: EVs have existed for 15-20 years, but this increased volume and variety will make electric vehicles a common selection rather than an exception
• Manufacturer Pressure: All automakers will need to offer electric options to remain competitive, or risk being left behind in the market transition
• Future Outlook: The combination of more models, manufacturer commitments, and consumer choice will accelerate the shift toward electric vehicle adoption