The Expert Podcast

Yes, Ford F-series trucks are still leading in sales volume, mainly because they offer the widest range of trucks. Ram, in comparison, has a narrower lineup, and Chevy and GMC split their offerings with the Silverado. As a result, Ford continues to dominate in volume, but there are significant challenges on the horizon. One of these challenges is the rise of EV (electric vehicle) trucks and even hybrid trucks. Options like the Rivian, Tesla's Cybertruck, and Ford's own Lightning truck represent a growing sector of electric trucks that could disrupt the traditional truck market.

The question is: what will the pickup truck market look like in the near future? If you're a contractor, builder, or any professional needing a truck, what are the essential features that your business demands from a vehicle? Drop some comments below. Additionally, if you're a consumer who doesn't necessarily need a truck for business but prefers a pickup for utility purposes, are you considering other options? For instance, a Jeep Gladiator offers a rugged, smaller alternative that appeals to some buyers.

There are also many people shifting from trucks to SUVs because they don’t need the open bed for utility purposes but prefer enclosed cargo space. What are the changing demographics of truck buyers, and how might these shifts influence the types of vehicles manufacturers decide to produce in the coming years?

As we approach a new era, manufacturers are already designing vehicles slated to roll out in 2027 or 2028. Typically, a vehicle has about a five-year design and production window before hitting the market. Looking toward the end of the decade, some states are setting restrictions, planning to ban the sale of gasoline vehicles after 2030. This means manufacturers may need to develop trucks with shorter lifespans than before. Pickup trucks have traditionally been high-volume models with consistent body styles, but this may be about to change in response to the emerging market for EVs and other evolving consumer demands.